Your horseshoe lettering has been cut straight, with slits between each letter so that you can curve it onto your horseshoe or Life Ring.
1. Run a piece of masking tape along the bottom edge of your lettering so that the tape is half on application paper and the other half can be used to temporarily position your lettering.
2. Using the masking tape as a hinge, flip over one letter at a time to remove waxy carrier backing paper. Then hinge the letter back over and rub it onto your life ring. Do this for all letters.
3. Carefully remove the carrier paper covering your letters and make sure letters are well applied by rubbing them down once more. (very similar to applying your boat name)
Watch this space for a video of one the experts (The Wild Group) applying graphics to a horseshoe.